The Activate NIL Newsletter

Clutch Moments Lead to Clutch NIL Deals

weekly newsletter Mar 24, 2024

What a fun week of college basketball! Is your bracket busted yet? While we're busy enjoying the games, athletes, and collectives are busy with NIL deals and fundraisers. Take a look at what's been going on behind the scenes below:

Who is Jack Gohlke?

If you had asked us two weeks ago who Jack Gohlke was, we wouldn't have any clue. Fast forward to today, and his popularity is rapidly growing. 

Gohlke is a three-point shooter for Oakland University. He made headlines after scoring ten three-pointers which helped his team beat three-seed Kentucky. Sadly his March Madness dreams came to an end yesterday as Oakland lost to NC State. 

Before ending his tournament run, Gohlke made history with the most three-pointers made in two NCAA Tournament games (16). He also signed 5 NIL deals (Barstool, Buffalo Wild Wings, Turbo Tax, OOFOS, and the NIL Store) and grew his Instagram following from 500 people to over 62,000! 

Check out Jack's Instagram here.

Collectives Fundraise As Teams Progress

Collectives are using the hype of March Madness to fundraise in unique ways. Is your favorite team represented below?

  • Wildcat NIL (K-State) is approaching 500 members and will unlock a $100k gift once they hit 500 members.
  • One Pack (NC State) successfully raised over $100k before their second round game against Oakland.
  • Mass St (Kansas) was matching donations up to $75k as they continue their "March to a Million" fundraiser.
  • ICON (Illinois) is hosting a sweepstakes to win 2 tickets to see Illinois play in the Sweet Sixteen. More Support = More Entries.
  • Linking Coogs (Houston) is selling basketball jerseys benefitting basketball players.
  • Creighton is fundraising for the basketball players with donation options of $33, $333, and $3,333.
  • Boilermaker Alliance (Purdue) is benefitting basketball players with exclusive merch drops by the Purdue NIL Store.
  • Bleeding Blue for Good (UCONN) is benefitting basketball players with exclusive merch drops by the UCONN NIL Store.

March Madness NIL Stories of the Week:

March Madness Top Earners 

Armando Bacot Signs Several Deals

Caitlin Clark's State Farm Ad

JuJu Watkin's AT&T Ad

WBB March Madness Deal with All Players

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